[Coda]

I mean, it's an easy question to answer: it's basically a social network crossed with a video game. It's always had great music and a well-written story, and there's always something new to experience. But on top of that, you've got to get together anywhere from 5 to 40 people to go after the big stuff, so you end up making a lot of friends -- and you have to play a lot in order to get the stuff you need to go after the next big thing.